BT | Various

BT | Various

We’ve had fun on a few BT projects over the years, most recently a sprint at Uncommon CX when the current ‘Brilliant Things’ campaign was in its genesis. And during Covid we worked on a couple of projects while permalancing at Digitas.

Full Fibre DM

Given everyone was stuck at home, BT’s full fibre broadband was a particularly big deal at the time: here are a few ways we tackled the DM brief. Three that we presented to the client, and a few of the better scribbles that didn't make the cut.

What The Future DIGITAL PLATFORM

We also created a larger digital platform idea, ‘What The Future’, positioning BT as a trusted partner in what had suddenly become a very uncertain world.