o2 x Samsung | TAKE THAT CALL
When Take That teamed up with Samsung and O2 to create a limited edition phone, we created a competition to add an extra buzz.
We asked the boys to call fans at random and give away tickets and exclusive goodies. But you had to Take That Call to win…The campaign created huge excitement among the legions of Take That fans, and the handsets sold out in days.
Media: In-store | Print | OOH | Online
